Today was the day that the big guns rolled out at the Cannes Lions with director Spike Jonze, producer Jon Landau and the CEO of everyone’s favourite social networking platform, Mark Zuckerburg gracing the main stage at the DeBussy Theatre. The Facebook session was so popular that a strict one-in, one-out policy was out in place and the first five minutes of his talk was to the background of camera clicks.
The content of his talk was nothing new or shocking. His vision is to stay as CEO and to keep growing the world’s ability to share and connect. He likes the new simplified privacy controls and will keep talking to users about products as they role out.
Far more interesting was the trip that DavidonDemand made to the PN@Cannes stand. David Perez, from US Agency Leo Burnett, was allowed to go to Cannes Lions but has to do everything he is told to do so over Twitter. So not surprisingly, he’s featured quite highly on our top tend trends, capturing over a quarter of the Twitter conversation this week. We had a t-short printed up for him and handed it over when he game by the stand.
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